A born and raised Angeleno, SIMONE HAROUCHE was destined to make her mark in the fashion industry. Moving to New York to study journalism and photography at Parsons, she found herself using the camera to perfect the way clothing worked with the human body. At this time she began extensive research on costume design and realized she needed to take this knowledge back to Los Angeles to start her career.
Simone’s life long passion for the industry was recognized, and not long after, Simone took her ability to reference eras in history with iconic fashion and began building an extensive clientele herself. Simone’s incredible transformation of Christina Aguilera in her “Back to Basics” world tour separated her from the cliché of other Hollywood stylists–– proven as she turned Christina into a fabulous iconic pin-up girl, unlike anything ever seen with Aguilera.
From Nicole Richie, Miley Cyrus, Kim, Kourtney & Khloe Kardashian, Kris, Kendall and Kylie Jenner, Jennifer Lopez, Demi Lovato, to Joel Madden and Panic at the Disco, Harouche has used influence from fashion eras in history and modernized them to work with the look and feel of the individual. Along with being responsible for several fashion ad campaigns, including Guess by Marciano, her work has been highlighted in renowned publications including Vanity Fair, InStyle, Glamour, Marie Claire, Rolling Stone, Cosmo and Black Book. Simone has worked with photographers such as Mert and Marcus, Ellen Von Unwerth, Mark Seliger, Matthew Rolston, Alix Malka, Michael Muller and Rankin. Harouche has been named as one of the 25 most powerful stylists in Hollywood.